In this post, I would like to introduce you to writing a blog profile and what to look out for.
A blog profile is valuable to let your readers know who you are.
Many of you may wonder, Do I need a profile? or don't know what to write.
Or, there are probably many bloggers who have trouble knowing what to write.
The importance of your profile varies depending on the genre of the blog you manage.
It also varies in importance depending on the purpose and stage of blog management.
Your profile is essential if you are a lawyer and run a blog explaining the law.
This is because the blog's credibility depends on "who" is running it.
In this post, the importance of a profile in a blog is explained in an easy-to-understand manner.
I will also introduce the benefits of having a profile on your blog and how to write one.
In addition, I will introduce a profile template (example text) that you can immediately use on your blog.
You can cut down on the time and effort involved in creating your profile, so please look at it!
"This post is recommended for the following people!
People who want to know about the importance of a profile
People who want to know about how to write a profile
People who want to know about profile templates."
To save your valuable time, let's decide if your blog needs a profile!
1. The importance of a profile differs from blog to blog
2. The benefits of having a profile on your blog
- You can turn a passing reader into a fan!
- You can strengthen your E-A-T!
- It's all about "getting to the point"! Make an impact!
- Make people feel closer to you with your personal history
- Tell me why you run a blog!
- Gain trust with your achievements and background
- Use images that make a good impression!
- Don't write personal information
- Don't lie
- Don't boast
5. Introduce a profile template!
6. Summary
1. The importance of a profile differs from blog to blog!
Whether or not you need a profile varies from person to person.
Because the importance of a profile varies depending on the genre, purpose, and stage of your blog.
For example, let's say you are running a blog about Forex.
In this case, your profile is essential.
If you are a certified financial planner, you will gain your readers' trust by creating a profile (of course, you have to have relevant background and achievements).
If you do that, more people may take the time to read your posts.
As a result, it is better to create a profile depending on the genre because it increases the possibility of getting more readers and growing profits.
However, some people are not looking to gain fans or increase their earnings.
If you are one of them, there is little need to create a profile.
The importance of a profile also depends on how far along you are in your blogging journey.
If you are new to blogging or have only a few posts, a profile is not very important.
It is better to spend more time writing posts than creating a profile.
It is better to create a profile only when the number of particles increases and visitors to your blog increase.
As you can see, you need to make a comprehensive judgment to determine the importance of your profile.
You should decide whether to create a profile based on the type of blog you are writing, your purpose, and the stage you are at.
2. The benefits of having a profile on your blog!
The degree of need for a blog profile varies from person to person.
The importance of a blog profile varies depending on the genre, purpose, and stage of your blog, but if you create a profile, you will get the following benefits.
"Benefits
Can turn a passing reader into a fan Strengthen your E-A-T
Let's take a look at these two benefits."
Turn passers-by into fans.
If you set up a profile on your blog, you may be able to turn a passing reader into a fan.
Of course, most people who become fans first visit a blog by accident.
They come to your blog because they found it while doing research or because they discovered it while browsing social networking sites.
If they happen to find an interesting blog post, they may wonder, "What kind of person writes that? I wonder what kind of person writes that?
In such a case, the profile converts the readers who access the blog into fans.
A profile is a place to introduce your background and achievements.
For example, if the circumstances and background described in your profile are similar to your own, you will feel a sense of familiarity.
Or, if the profile says, "Blog run by an expert," you will feel, "This is a trustworthy blog! It's a responsible blog!
If you can give your readers a sense of familiarity and trust in your profile, they may think, "I want to come back and reread this! I want to come back and reread it!
Therefore, by adding a profile, you may be able to turn a passing reader into a fan (repeater).
"If the quality of your posts is not high, the number of people who will look at your profile will not increase, so focus 100% on writing posts first!"
Strengthen your E-A-T
One of the advantages of having a profile on your blog is strengthening your E-A-T. E-A-T is the process of identifying yourself and your company.
E-A-T is an acronym coined from Expertise, Authority, and Trust.
E-A-T is one of the metrics that Google has been placing importance on in recent years when evaluating sites.
Put, if you can improve your E-A-T, your blog will be seen by more people (rise to the top of search results).
In particular, in improving "Authority/Trust," it is essential to make the operator's background and achievements public.
As mentioned above, a profile is a place to introduce your background in detail.
So, by creating a profile, you may be able to enhance your E-A-T.
"Of course, if you don't connect the genre of your blog with your background, it may be challenging to improve your E-A-T even if you create a profile."
3. How to write a profile! 5 tips to keep in mind!
I recommend the following five tips on how to write a blog profile.
Five tips to keep in mind
- It's important to "get to the point"! Make an impact!
- Invite sympathy with your personal history.
- Tell me why you are running a blog.
- Gain trust with your achievements and background
- Use images that make a good impression!
From here, I will introduce the above five tips one by one in an easy-to-understand manner.
It's important to "get the message"! Make an impact!
The first tip is to make an impact by "getting started.
Most people who read your profile are curious about the blogger.
This means that they are interested in you, even if only slightly.
If you can impact them by "grabbing" their attention, the chances of reading your profile will be significantly increased.
Therefore, when you create your profile, make sure to have a memorable "clue" in mind!
Specifically, I recommend that you follow the points below.
"Point
Think of a catchphrase that draws attention with slightly stronger words.
Prepare images that make people want to look at them."
Of course, you do not have to follow all of these points.
As a result, you may find yourself saying, "I'm curious to see what happens next! "You seem like an exciting person! It's OK if people think, "I'm curious to see what happens next!
Make them feel closer to you with your personal history
The second tip is to tell them about your background to make them feel closer to you.
For example, let's say there is an artist you are slightly interested in.
If this artist is the same age as you and comes from the same place, you will probably feel a strong affinity with him.
Naturally, if you feel closer to the artist, you will feel more inclined to "wish them well" and "support them.
Depending on the person, they may end up becoming a fan.
In blog profiles, I aim for the same phenomenon.
Here is an example of what you should include in your biography
"Examples of items to include
Age
Place of birth
An environment where you were born and raised."
Of course, if you do not want to write in your profile, there is no need to force yourself to write it.
As I will explain later, some of the information you write could be used to identify you, so please be very careful!
If you feel it's necessary, based on your blog's genre, purpose, and stage, then go ahead and create a profile!
Tell them why you run your blog.
The third tip is to tell people why you run your blog.
By writing why you are running a blog, you may get sympathy from your readers.
The reasons for starting a blog vary from person to person.
Many people start a blog because they have strong feelings, such as "I have a belief," "I have a desire to deliver," or "I have something I want people to know.
If you write those thoughts in your profile, your readers will want you to do your best and want to help you.
As a result, it will give you a chance to gain more fans, so I recommend you write why you run your blog in your profile.
For example, you can write about your reasons for blogging in chronological order, such as "I had a past like this, and that's why I started my blog now.
This will not only make it easier to read, but it may also make your readers sympathize with you more.
Use your achievements and background to gain trust.
The fourth tip is to use your achievements and background to gain trust.
Gaining trust is very important in converting passer-by readers into fans.
Naturally, information from someone who has a proven track record in a particular field is more trustworthy than information from someone you don't know.
Therefore, I recommend posting your achievements and background in your profile.
Your profile will be recognized as a trustworthy blog if you introduce your achievements and background in your profile.
Of course, you don't have to have brilliant achievements.
It would help if you introduced something that you are a little more confident about than others.
"A concrete example
I love movies so much that I watch 10 movies a month!
I have been to 30 countries so far!
I love games so much that I play them for 10 hours a day straight!"
As a matter of course, you should not misrepresent your achievements or background.
It can lead to a loss of trust, so don't lie.
Use images that make a good impression!
The fifth tip is to use images that make a good impression.
Using images that represent you well in your blog profile is recommended.
This is because images leave a stronger impression than text.
The following summarizes the characteristics of images that are suitable for profiles.
"Images that are suitable for profiles
A good representation of your characteristics (appearance or personality)
A cheerful and friendly impression."
By the way, you don't have to use an accurate picture of your face (although it's often said that you should show your face on blogs and social networking sites).
The goal is to get people to remember you, so any image will do, as long as it gives a good impression.
4. 3 tips to keep in mind when creating a blog profile
Here are three things to keep in mind when creating a profile for your blog.
Three things to keep in mind
- Don't write any personal information.
- Don't tell lies.
- Don't boast.
Don't write personal information
First of all, be careful about personal information in your blog profile.
A large number will see your blog of people.
If you underestimate the number of visitors to your blog, you may think, "I don't have many visitors. If you are not careful, you may get hurt.
Do not write anything in your profile that can be easily identified, such as your address.
If your address is identified, you may be harassed in some way.
However, in some cases, such as lawyers, disclosing your real name will make your blog much more credible.
So, if the benefits are great, you may want to include your personal information (basically your name) in your profile (although you have to be very careful about it...).
Don't lie
Not lying is also an essential part of creating a blog profile.
What many bloggers do is lie about their achievements and background.
They want to look better, so they lie about their achievements and background, feeling they won't get caught anyway.
However, readers can quickly notice such lies.
If they are frequent visitors to your blog, they will notice it even more.
Of course, if you lie about your achievements and career, your readers will lose trust in you.
As a result, the number of people who visit your blog will decrease drastically.
There's nothing to be ashamed of if you don't have a brilliant track record or background.
As long as you expose yourself as you are and run your blog, more and more people will sympathize with you and support you!
Don't brag
In your blog profile, don't brag too much.
In everyday life, people don't like people who brag a lot.
I'm sure many of you have had the experience of thinking, "This person is so boastful that it's not even funny.
The same is true for blogs.
If you only brag about your accomplishments and career in your profile, people may think you are annoying.
It is essential to write about your achievements and career, as I mentioned above.
However, be sure to introduce your achievements as part of your self-introduction, not as a boast.
5. Introduce a profile template!
I'm sure that many of you are thinking, "I want to create a profile based on a template or example!
I'm sure many of you are thinking, "I want to create a profile using templates and examples!
For those of you who want to do so, we'll introduce a profile template here!
The basic flow is as follows.
Template
"Profile picture: Use an image that represents you well!
Name and other essential information: Be careful not to use personal information!
Purpose of blogging: Introduce your blog in chronological order, such as "past (how it started) to present"!
Accomplishments and career: Reveal yourself as you are, not as a braggart!
Goals: Tell what kind of future you aim to achieve by running a blog!"
Based on the tips and cautions I've mentioned so far and referring to the template above, I think you can create a good profile!
6. Summary
The above is an introduction to the importance of a profile in blogging, how to write one, notes, and templates!
If you think, "I need a profile for my blog! If you are thinking, "I need a profile for my blog!
Now, let's review the contents of this post.
- The importance of a profile varies from person to person.
- The advantage of a profile is that it can turn readers into fans.
- It is essential to make people feel close to you.
- Don't lie or brag too much.
Your profile is one of the ways you can introduce more about yourself to your readers.
To learn more about blogging, check out the post below.
